‘How to Give Half of Your Work Away for Free’
Book Design




verynice
Los Angeles, CA
2015
Written by Matthew Manos

Design and layout by
Katie Manos
Featured inFor Your Consideration







Matthew Manos asked me to design the first and second editions of his first book, How to Give Half of Your Work Away for Free. I created the entire thing in InDesign, including all the illustrations—as I’m not an illustrator, interpreting his words with shape and line felt right.

How to Give Half of Your Work Away for Free is a book that aims to open-source the 50% pro-bono business model invented by Matthew Manos known as the “double-half” methodology. The toolkit is broken into four primary sections that each aim to represent the inner-working of the model, as well as best practices in pro-bono at large, from drastically different perspectives. The origins of this business model reside in verynice, a global design and innovation consultancy that gives over half of its work away for free, but components of the methodology have now been leveraged by hundreds of service-providers across the globe who, together, are re-defining “philanthropy.” #GiveHalf 
From givehalf.co










The first edition of How to Give Your Work Away for Free, by Matthew Manos, featured a book sleeve that folded out into a small poster.






Click the pages below to check out the layout!




The content of How to Give Half of Your Work Away for Free is also available online for free—which meant adapting the print layout for the screen.







The website also includes an animation featuring my art direction.

How to Give Half of Your Work Away for Free is a book that aims to open-source the 50% pro-bono business model invented by Matthew Manos known as the "double-half" methodology. The toolkit is broken into four primary sections that each aim to represent the inner-working of the model from drastically different perspectives. The origins of this business model reside in verynice, a global design and innovation consultancy that gives over half of its work away for free, but components of the methodology have now been leveraged by hundreds of service-providers across the globe who, together, are re-defining "philanthropy." Learn more at http://www.givehalf.co



❸ After graduating Otis College of Art and Design, Rapid Nostalgia lives on. This image is a design rendered to look like a risograph print, a series of postcards depicting the various cold war era emergency sirens that still stand around Los Angeles today.

❹ The first edition of How to Give Your Work Away for Free, by Matthew Manos, featured a book sleeve that folded out into a small poster.